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Roger stars in video spot for HIV/AIDS campaign

29.08.2006 | Off Court

His bid for glory at the U.S. Open begins tomorrow, but Roger Federer has already served up an ace in the fight against AIDS with the release of a new public service announcement for UNICEF (see link below).

 

The PSA, released today in both English and French, is part of the UNITE FOR CHILDREN  UNITE AGAINST AIDS campaign, which was launched in New York in October 2005. In the 30-second spot, which will be made available to broadcasters worldwide, Mr. Federer talks about the impact of HIV/AIDS on children around the world.

 

“Every minute of every day, a child under the age of 15 dies of an AIDS-related illness,” he says in the video message. “HIV/AIDS is threatening children as never before.”

 

Commitment to children

 

Mr. Federer, the world’s current top-ranked tennis player, became a UNICEF Goodwill Ambassador in April of this year.

“I am honoured to join the ranks of UNICEF’s Goodwill Ambassadors,” he said at his appointment ceremony. “I’ve been lucky in life and able to pursue my passion for tennis since I was six years old. It’s important to me to help the many children throughout the world who do not have the basic resources they need.”

 

Mr. Federer’s commitment to the well-being of children was clear even before his appointment as a Goodwill Ambassador. In 2003, he established the Roger Federer Foundation to help children in need, primarily in . And in 2005, he helped organize an exhibition tournament to raise relief funds for UNICEF in the aftermath of the Indian Ocean tsunami.

 

That tournament, sponsored by UNICEF and the ATP, the world governing body of professional tennis, helped launch a partnership between the two organizations. The partnership, known as ACE (for Assisting Children Everywhere), focuses on the effects of HIV/AIDS on children.

 

UNICEF, by John Allison

 
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08/30/2006 | 03:02 PM
.......i'm so proud of u rog..all over again!....
08/30/2006 | 02:56 PM
Great stuff Roger. Great stuff
08/30/2006 | 02:48 PM
Roger:

You are my hero!! Being there for the less fortunate, is outstanding! If I was able to help, believe me I would be there in a BIG way. Thinking other is one of the many reasons I love you so much. Keep up the great work baby!!!

Marcee'
08/30/2006 | 02:42 PM
I think it is so important what you are doing for Unicef and your own foundation. That is how it should be like. When you are self doing great, it is important to give some away. That brings balance in life, you know. I can clearly see that you are a pers
08/30/2006 | 02:37 PM
That'a what I expect grom Rogi.
Well done my angel. You are truly an angel, you show it to us one more time;)
I love you...
Seed
08/30/2006 | 02:27 PM
Roger, you are so nice!
We're all proud of you!
TOT
08/30/2006 | 02:24 PM
Fantastic job Roger!!!! It is so great to hear that your investing in such a great cause.
08/30/2006 | 02:12 PM
Good work my helpful Roger!!!
luv you so much
my lord and my guardian
muuahhh
G.T
08/30/2006 | 02:12 PM
Good work my helpful Roger!!!
luv you so much
my lord and my guardian
muuahhh
G.T
08/30/2006 | 01:56 PM
Action speaks louder than words alone. That's wonderful work Roger.

God bless those who bless others.

May God bless you abundantly!
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