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Nationale Suisse and Roger – a dynamic partnership

16.02.2007 | Off Court

Nationale Suisse launches an advertising campaign with charismatic tennis champion Roger Federer.


The national campaign will focus on communicating the core values of Nationale Suisse: personalised, successful and friendly - as well as publicise the new appearance of the brand. Nationale Suisse is proud to announce the cooperation with Swiss tennis star Roger Federer in order to reach these goals.


Roger Federer is the ideal partner for Nationale Suisse as he represents their corporate values like no other and is perceived a true ambassador. Furthermore, the holder of ten Grand-Slam titles is regarded an artist on court, perfectly fitting the claim “Making insurance an art” by Nationale Suisse.


The campaign is due to start this coming spring with a TV-spot, ads in magazines as well as further means of promotion.





Nationale Suisse Insurance Group is active throughout Europe and ranks among the ten largest primary insurers in Switzerland. The Group has gross premiums of CHF 1.73 billion, 35% of which come from subsidiaries in Germany, France, Italy, Belgium and Spain. The headquarter of Nationale Suisse Insurance Company is in Basel.


Founded in 1883, Nationale Suisse can look back on almost 125 years of experience in the insurance business. A pure marine insurance company in its early years, today it is a broadly diversified multiline insurer focusing on both life and non-life insurance. Nationale Suisse is listed on the SWX Swiss Exchange (NATN). As of 30 June 2006, Nationale Suisse Group emloyeed 2037 people (full-time equivalent: 1908).





(Main image: Ralph Jeitziner (member of the board of Nationale Suisse) and Roger Federer)




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02/19/2007 | 10:05 AM
This week will be a hard one for Jimmy Connors: he will have to share a record with you, Mr Federer. Per contra, it will be impossible for you to share the following weeks (who knows how many) with him.
I wish you then a long, happy and healthy reign,
02/19/2007 | 06:38 AM
Hi Rog,
Well, I don't know about making insurance an art, but I do know you can never have enough insurance, so good on you.
In the current issue of ESPN Magazine, they did not have anything about the OZ Open, but they did have an Oscar statue of you ho
02/18/2007 | 11:18 PM
“The guy’s the best in the world at four or five areas of the game,” Agassi said. “That’s absurd.”

Agassi said he did not think Federer’s lack of competition took away from the drama. “If anyone knows about sports, they know they’re watching history,”
02/18/2007 | 04:43 PM
Congrats Rogi.
Can't wait to see you play soon.
02/18/2007 | 04:43 PM
such a big company can rely only the biggest sportsman in the world like Roger
02/18/2007 | 02:21 PM
personalised, successful and friendly...

peRFect !! (the picture too! ;-))

congratulations & good luck..

02/18/2007 | 12:14 PM
PeRFect! :D
02/18/2007 | 12:11 PM
Today is the Spring Festival in my country, also give my best wishes to you^-^
Good luck in the Dubai!!!!
02/18/2007 | 10:23 AM
You're a great guy. You're an awesome tennis player. You're a hot embassador for everything; yet it could be starting to go a little bit too far. Coffee machines, drinks, watches, gillette, insurance, and I don't know what else - what do you represent? Wh
02/18/2007 | 07:58 AM
good luck Roger....you know you're the best!!!
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